How to Get a Wikipedia Page for Your Business: A Step-by-Step Guide
It usually starts with a simple search.
You type the name of your business into Google. There’s your website, your Instagram, maybe a few articles you’ve been featured in. But something feels... missing.
There’s no Wikipedia page.
You might shrug it off at first. But over time, that little absence begins to matter more. You see competitors with Wikipedia entries. You realize how often clients, journalists, and potential partners rely on the platform. And the question becomes: How do we get our company on Wikipedia?
Here’s the answer, broken down step by step.
Step 1: Understand that Wikipedia isn’t a business directory
Let’s start with a mindset shift.
Wikipedia isn’t a place to “list” your company. It’s not a catalog or a marketing channel. It’s an encyclopedia. That means the only companies that qualify for an article are the ones that meet Wikipedia’s criteria for notability.
So what does that mean?
It means your business needs to have been covered in depth by independent, reliable sources—think Forbes, TechCrunch, The Guardian, or well-known industry publications. Press releases and your own website don’t count. Wikipedia editors are looking for journalism, not self-promotion.
If your company has been written about in several solid publications—not just mentioned, but profiled or analyzed—you might have the raw material needed for a Wikipedia article.
If not, step zero is to build more visibility in reputable media. (This doesn’t mean “get PR to write blog posts”—it means actual journalistic coverage.)
Step 2: Research similar Wikipedia articles
Before you write anything, take time to study.
Search for companies in your field that already have Wikipedia articles—especially those of a similar size or stage. How are those articles structured? What kind of sources are cited? What tone is used?
You’ll start to notice patterns: neutral language, dry prose, lots of inline citations, and very little marketing flair.
Wikipedia rewards writers who imitate the encyclopedia, not those who try to bend it into a brand story.
Step 3: Collect and organize your sources
Good articles are built on good sources. That means you’ll want to gather everything your company has been featured in that fits the following criteria:
Once you’ve gathered those sources, sort them by theme: founding story, product or service launches, partnerships, funding rounds, social impact, etc.
If your sources are strong but scattered, you may need to fill in context yourself. Just do it in a neutral way—Wikipedia isn’t the place for adjectives like “innovative,” “revolutionary,” or “game-changing.”
Step 4: Draft the article—off-wiki
It’s tempting to jump straight into Wikipedia and start writing. Don’t.
Instead, draft your article separately—in a document or in a sandbox account. This gives you the freedom to get it right before exposing it to Wikipedia’s fast-moving editorial processes.
Structure the article logically:
Keep the tone factual and unembellished. Remember: You’re writing as if you were a neutral outsider describing your company for a school report.
Step 5: Decide how to submit it
Here’s where it gets strategic.
If you’re completely new to Wikipedia, try to submit the draft through the Articles for Creation (AfC) process. That way, experienced editors will review it before it goes live. It’s slower, but safer.
If your account has editing history, and you’re confident your draft meets all the guidelines, you can publish directly. Just know that new articles get reviewed fast—and deleted fast if they don’t hold up.
This is also the point where many people bring in professionals. It’s not about gaming the system—it’s about knowing the rules, the language, and the community dynamics. If your article is worth publishing, it’s worth getting right. Keep in mind that once an article has been deleted, submitting it again becomes significantly more challenging. Wikipedia editors often view second attempts with increased scrutiny, especially if the notability concerns from the first deletion haven’t been clearly addressed. In many cases, a second draft will need not just minor improvements but substantial new coverage from reliable sources to be reconsidered.
Step 6: Prepare for feedback—or pushback
Publishing a Wikipedia article is rarely the end of the story.
Even after it’s live, other editors might question it. They may tag it for improvement, neutrality, or notability. In some cases, they might nominate it for deletion.
This is normal. The key is to stay calm, cite your sources, and respond on the article’s Talk page if needed. Having a well-sourced, neutrally written article goes a long way toward fending off problems.
If the article gets deleted, don’t panic. Learn why. Sometimes it’s just about timing—one or two more strong media features can tip the balance in your favor later.
It’s about earning your place
Getting a Wikipedia article for your business isn’t about pulling strings or playing PR tricks. It’s about earning your place in the world’s largest encyclopedia by being noteworthy—and then telling that story in the right way, to the right audience, in the right tone.
When done correctly, a Wikipedia article isn’t just a vanity badge. It’s a signpost of relevance, a public record, and a trust signal. And while it takes work, it’s work worth doing.
Especially if you’re ready to be seen.
It usually starts with a simple search.
You type the name of your business into Google. There’s your website, your Instagram, maybe a few articles you’ve been featured in. But something feels... missing.
There’s no Wikipedia page.
You might shrug it off at first. But over time, that little absence begins to matter more. You see competitors with Wikipedia entries. You realize how often clients, journalists, and potential partners rely on the platform. And the question becomes: How do we get our company on Wikipedia?
Here’s the answer, broken down step by step.
Step 1: Understand that Wikipedia isn’t a business directory
Let’s start with a mindset shift.
Wikipedia isn’t a place to “list” your company. It’s not a catalog or a marketing channel. It’s an encyclopedia. That means the only companies that qualify for an article are the ones that meet Wikipedia’s criteria for notability.
So what does that mean?
It means your business needs to have been covered in depth by independent, reliable sources—think Forbes, TechCrunch, The Guardian, or well-known industry publications. Press releases and your own website don’t count. Wikipedia editors are looking for journalism, not self-promotion.
If your company has been written about in several solid publications—not just mentioned, but profiled or analyzed—you might have the raw material needed for a Wikipedia article.
If not, step zero is to build more visibility in reputable media. (This doesn’t mean “get PR to write blog posts”—it means actual journalistic coverage.)
Step 2: Research similar Wikipedia articles
Before you write anything, take time to study.
Search for companies in your field that already have Wikipedia articles—especially those of a similar size or stage. How are those articles structured? What kind of sources are cited? What tone is used?
You’ll start to notice patterns: neutral language, dry prose, lots of inline citations, and very little marketing flair.
Wikipedia rewards writers who imitate the encyclopedia, not those who try to bend it into a brand story.
Step 3: Collect and organize your sources
Good articles are built on good sources. That means you’ll want to gather everything your company has been featured in that fits the following criteria:
- It’s written by someone independent of your company.
- It appears in a reliable publication.
- It focuses on your company, not just a passing mention.
- It’s not a press release or paid placement.
Once you’ve gathered those sources, sort them by theme: founding story, product or service launches, partnerships, funding rounds, social impact, etc.
If your sources are strong but scattered, you may need to fill in context yourself. Just do it in a neutral way—Wikipedia isn’t the place for adjectives like “innovative,” “revolutionary,” or “game-changing.”
Step 4: Draft the article—off-wiki
It’s tempting to jump straight into Wikipedia and start writing. Don’t.
Instead, draft your article separately—in a document or in a sandbox account. This gives you the freedom to get it right before exposing it to Wikipedia’s fast-moving editorial processes.
Structure the article logically:
- Lead paragraph (what your company is, when it was founded, what it does)
- History (how and why it was founded, major milestones, changes, developments)
- Operations (locations, business model, key stats if public)
- Products or services (brief overview, only if encyclopedic)
- Notable press, recognitions, or controversies
- References (fully formatted, reliable)
Keep the tone factual and unembellished. Remember: You’re writing as if you were a neutral outsider describing your company for a school report.
Step 5: Decide how to submit it
Here’s where it gets strategic.
If you’re completely new to Wikipedia, try to submit the draft through the Articles for Creation (AfC) process. That way, experienced editors will review it before it goes live. It’s slower, but safer.
If your account has editing history, and you’re confident your draft meets all the guidelines, you can publish directly. Just know that new articles get reviewed fast—and deleted fast if they don’t hold up.
This is also the point where many people bring in professionals. It’s not about gaming the system—it’s about knowing the rules, the language, and the community dynamics. If your article is worth publishing, it’s worth getting right. Keep in mind that once an article has been deleted, submitting it again becomes significantly more challenging. Wikipedia editors often view second attempts with increased scrutiny, especially if the notability concerns from the first deletion haven’t been clearly addressed. In many cases, a second draft will need not just minor improvements but substantial new coverage from reliable sources to be reconsidered.
Step 6: Prepare for feedback—or pushback
Publishing a Wikipedia article is rarely the end of the story.
Even after it’s live, other editors might question it. They may tag it for improvement, neutrality, or notability. In some cases, they might nominate it for deletion.
This is normal. The key is to stay calm, cite your sources, and respond on the article’s Talk page if needed. Having a well-sourced, neutrally written article goes a long way toward fending off problems.
If the article gets deleted, don’t panic. Learn why. Sometimes it’s just about timing—one or two more strong media features can tip the balance in your favor later.
It’s about earning your place
Getting a Wikipedia article for your business isn’t about pulling strings or playing PR tricks. It’s about earning your place in the world’s largest encyclopedia by being noteworthy—and then telling that story in the right way, to the right audience, in the right tone.
When done correctly, a Wikipedia article isn’t just a vanity badge. It’s a signpost of relevance, a public record, and a trust signal. And while it takes work, it’s work worth doing.
Especially if you’re ready to be seen.